Getting banned from Adsense sucks and i’ve seen lots of bloggers in despair because their accounts got disabled for invalid activity. More worse it’s not only the account that gets a ban, your domain is banned forever too implicating any more ads you place on the website will lead to your future Adsense accounts getting banned as well.
Google doesn’t disclose the exact reason for the ban but expects all users to comply with their terms of service. They summarize all Terms of Service violations under invalid activity as sent in their emails. This is because Google tries so hard to protect their advertisers and build their confidence in the monetization network.
There are very many reasons why you will get banned from Adsense that’s why it’s always recommended to read Google’s Terms of Service and Program Policies carefully to enlighten you on the do’s and don’ts of the program before placing google ads on your blog.
Why are websites banned from Adsense?
I’ve heard bloggers complain about sites that earn over $5000 a month getting banned more often but truth is may be Google pays more attention to sites that earn over that mark. I’ve seen several low income sites violate Adsense program policies but still display ads for years on their blogs. Below are some of the reasons why you will get banned from Adsense.
1 – Invalid Clicks: This is one of the main reasons why publishers get banned from Adsense. Clicking on your own ads will receive you an automatic ban in no time. Google has a way of tracking false clicks but that doesn’t mean a click or two will get you a ban. Google understands the likeliness of accidental clicks hence, doesn’t ban for every individual clicks on their ads though it’s always recommended to notify them about any accidental clicks. Just make sure you don’t click on your own ads whether you’re using a different IP address or not, Google will find out.
2 – Too many Ad units on a page. Google recommends you to place a maximum of 3 Ad units on a web page with a maximum of 1 300×600 Ad per page. Anything more than that will put your account in danger. Always try and use the Google Adsense Heatmap guide to get the best out of the 3 Ad units on a web page. The Heatmap shows the best spots where you can place Adsense ads and get good click-through rates.
3 – Changing Adsense code. Google doesn’t allow you to make any adjustments on their code and once detected you are likely to be banned from Adsense. Leave the code the way it is, don’t even cancel a line from it irrespective of your programming knowledge.
4 – Linking to prohibited sites. Google not only allows placing Ads on websites that host or distribute illegal and copyrighted content but also discourages linking to such sites. Such sites include sites that host adult material, gambling, hacking, violent and racial content and so much more.
6 – Using unsupported language. If your language is not supported then you are also likely to be banned from Adsense. At the time of writing this article, Adsense was supporting 39 languages. You can view them here
7 – Too Many Banners on your website. Placing too many banners on your website is against Google Adsense program policies. If the advertisement on your blog outweighs the content then your Adsense account is in danger. Make sure you limit the number of Ads you place on your blog and work on building a quality blog for your readers.
8 – High Click-Through rates. This is one of the ways Google determines fraudulent activities. Websites with high click through rates are usually banned from Adsense. Make sure you place the required maximum of 3 Ad Blocks and don’t make your Ads sticky. Floating Ads near the scroll bar on the right of your browser will generate high click through rates and get you banned. A normal click through rate shouldn’t exceed 3.5% but if you notice any unexpected rise in the percentage then try and contact Google immediately as your site may be click bombed.
These are some of the common reasons why publishers get banned from Adsense. Most premium publishers violate these rules but are not banned. Did you even know Adsense has premium publishers? Yes they do but such sites are numbered. If you have been banned then you might have to know the points to consider before submiting adsense appeal or alternatively check out the best alternatives for Google Adsense.